MARCELA FREY
Marcela Frey – Handcrafted Bags Blending Tradition and Innovation
My story is rooted in the rich artisanal traditions of my grandfather’s homeland. As a child, I spent summers with my grandmother and aunt, learning to shape with my hands what I imagined in my mind and heart.
About nine years ago, a chance encounter with a woman carrying a uniquely designed bag reignited those childhood memories. Captivated by its elegance and meticulous attention to detail, I became her client. This connection inspired the idea of combining my roots and family skills with the creativity of this artisan, giving rise to a collaboration that weaves together past and present.
Timeless Craftsmanship
Today, every bag we create is meticulously handcrafted, resulting in exclusive pieces that embody passion, tradition, and innovation. Each design features unique color and material combinations, giving every creation a distinctive and unrepeatable character.
Sustainability and Artistry
By celebrating artisanal techniques and working with sustainable materials, our process reflects a commitment to preserving cultural heritage while embracing modern aesthetics. Each bag tells a story of careful craftsmanship and creativity, designed to last and inspire.
Why in The Green Circle
Marcela Frey embodies the principles of artisanal craftsmanship, sustainability, and innovation, making her a natural participant in The Green Circle 2025.
- Preservation of Cultural Heritage: By combining traditional artisanal techniques with contemporary design, Marcela Frey supports the preservation of craftsmanship traditions and promotes sustainable communities (SDG 11 – Sustainable Cities and Communities).
- Sustainable Materials and Processes: Each bag is crafted using carefully selected, sustainable materials, reducing environmental impact and promoting responsible consumption and production (SDG 12).
- Empowering Women and Artisans: Through collaboration with skilled artisans, the brand fosters decent work opportunities, advancing economic inclusion and supporting gender equality (SDG 8 – Decent Work and Economic Growth and SDG 5 – Gender Equality).
- Unique, Long-Lasting Design: By creating durable, one-of-a-kind pieces, Marcela Frey encourages a shift away from disposable fashion, aligning with climate action and fostering a culture of sustainable design (SDG 13).
Through her participation in The Green Circle, Marcela Frey demonstrates how art and sustainability can merge to create meaningful, timeless pieces that honor both tradition and innovation (SDG 17 – Partnerships for the Goals)
